COMPLETE DIGITAL MARKETING COURSE
PRACTICAL TRAINING + ASSIGNMENTS + LIVE PROJECTS

Take Your Business & Career to the Next Level

You’re doing well- this is an appraisal for those who have chosen the digital system over Traditional system. What’s choice today? online or offline Marketing?

Are you thinking of spending between 60k – 500k to learn Digital Marketing? that’s fine but we got something for you

Here’s a good piece of advice – If you are a business owner, Student or Working Professional, you can save cost by acquiring the skill and promote your brand yourself. If you are an aspiring Digital Marketer you are making a pertinent decision that CISMDM can make come through.
Chartered Institute of Social Media and Digital Marketing is offering you exclusive Digital training for Business Owners, Student, Working Professional and Aspiring Digital Marketers to learn core aspects of Digital Marketing from basic to advance level.

BENEFITS:
✅Unlimited WI-FI
✅3 Globally Accepted Certification and ✅Verifable for Travel & Work
✅Lifetime Support
✅10,000 Email Addresses
✅Over New 10 Stream of Income
✅World Class Course Content
✅Conducive Environment
✅Standard Learning facility & Daily Lunch.
✅Credit Tranfer and Conversion to Bsc, Masters and PGD
✅Most Affordable and Best Digital Marketing in Africa

CONTENT:
✅Introduction to Digital Marketing & Business Graphics.
✅Lead Generation & Email Marketing.
✅Social Media Marketing & Management.
✅Search Engine Marketing & Search Engine Optimization.
✅Google Display Marketing & Video marketing.
✅Content Marketing.
✅Sales and Funnel & Customer Behavior.
✅10 Stream of Income & Mini-Importation.

❌Nigeria Digital Marketing Tuition Fee :- #250,000
💯CISMDM Tuition Fee:- #50,000 only in March/April.

Registration for March/April Classes has commenced For
✅23rd – 27th March, 2020 (Weekdays)
✅4th – 26th April, 2020 (Weekends)
✅6th – 10th April, 2020 (Weekdays)

*Duration: 5 Days (7Hours Daily)
Location: 88 Iju Road Off Jungle Bus Stop End Of College Road, Ogba, Lagos*

Start your registration process;
Visit www.cismdm.com/registration
Print out your admission letter
Make your payment

After the course you are now entitled to use after your name the designatory letters “ACISMDM”, “CH.DMP, “PGD.DM”
You will Be Awarded 3 Global Certification
PGD in Digital Marketing
Chartered Digital Marketing Professional
Associate Membership

The Training Automatically qualifies you for any of the Foreign Certifications
International Certifications(Optional)
1. Newton Hills Business School USA
Mini-MBA in Digital Marketing
2. European International University France
1.  Certificate in Digital Marketing
2. Professional Diploma in Digital Marketing

Chartered Institute of Social Media and Digital Marketing
88 Iju Road Off Jungle Bus Stop Ogba Lagos
www.cismdm.com, info@cismdm.com Call or WhatsApp: 08183243514, 08124602332

REGISTER TO ATTEND



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UPDATED COURSE CONTENT

Digital Marketing is vast and expanding, as such the curricula of Digital Marketing Courses must keep being updated. The regular updates on our courses and their curricula keeps this Digital Marketing Program a league apart from that of other Digital Marketing Institutions. Our approach to Digital Marketing training is exhaustive. You will learn various techniques of Digital Marketing through a series of 44 Modules.

The number of modules in this online Digital Marketing course for each domain will vary based on the importance and effectiveness of each domain. Each module will typically be delivered in one week. For you to learn all the modules of Digital Marketing in the duration promised, we will conduct multiple online classes every week.

We believe that taking up an Online Digital Marketing Course is the best way to train in Digital Marketing. Our experience of being in the training industry since 2017, along with the apparent requirements of learning Digital Marketing make the case clear for us. Since, all of the research and application on Digital Marketing takes place online, you have to be on this platform to learn.

COURSE CONTENT

LEAD GENERATION & EMAIL MARKETING

Course Unit Worth: $4,000

Introduction to Email Marketing

Customer Segmentation

What are Lead Magnets?

Lead Magnet Task

Lead Margnet Examples

Nurturing Your Leads

Stages Of Campaign

Drafting you Emails

Creating your Campaign

 

Landing Page

  • Conversion Oriented Landing Page Design
  • Creating a high Converting landing Page

Conversion Optimization

 

Automation

  • Understanding Mail Automation
  • Creating a Automation

Effective Email Content

  • Conversation
  • Relevance
  • Incentives
  • Timing
  • Creative & Copy
  • Attributes

SOCIAL MEDIA MARKETING

Course Unit Worth: $7,000

Getting Started with Social Media Marketing

Introduction to Social Media

Facebook Marketing

Introduction to Facebook Marketing
Setting Up Facebook page

Facebook Campaign Objective & Goal
Planing an Effective Facebook Campaign

Facebook Analytics

Marketing on Instagram

  • Optimizing your Instagram business profile
  • Crafting an Instagram content strategy
  • Best Practices
  • Influencer Marketing on Instagram
  • Analytics & Measurement
  • Instagram Ads

LinkedIn as a Marketing Platform

  • LinkedIn for Personal Branding
  • Brand Marketing on LInkedIn
  • LinkedIn Company Pages
  • LinkedIn Advanced Search
  • LinkedIn Premium
  • LinkedIn Ads

Twitter Marketing

  • Twitter Marketing for Brand Awareness
  • Twitter Ads
  • Twitter Analytics
  • Twitter Tools – Crowdfire, Tweriod, Hashtagify, Ritetag, TweetReach & TweetArchivist

Snapchat Marketing

  • Snapchat for business
  • Building a following
  • Driving Engagement
  • Analytics & Measurement

Social Media Marketing Tools

  • Hootsuite
  • Buffer
  • TweetDeck
  • Sprout Social

SEARCH ENGINE MARKETING

Course Unit Worth: $3,050

Introduction to SEM – Fundamentals & Case Studies

  • Consumer Journey
  • What is SEM? Why SEM?
  • What is Google AdWords? Why Google AdWords?
  • Google Network
  • AdWords Terminologies
  • How Does the SEM Auction Work?
  • Structure of an AdWords Account
  • Campaign Types – Introduction to Search, Display (including Videos),
  • Shopping and Mobile-specific campaign types, and when/why to use them.
  • Creation of Search Network Campaign
    • Ad
    • Ad Formats
    • Ad Text Policies
    • Ad Text Best Practices
    • Ad Extensions
    • Keyword Research
    • Tools – Keyword Planner & Estimator
    • Keyword Match types
    • Keyword Strategies
    • Landing Page
    • Bidding and Budget
    • Optimizing the Search Network Campaign using the Keyword Planner, Match types, Ad Text best practices, etc

GOOGLE DISPLAY MARKETING

Course Unit Worth: $2,980

Creation of Google Display Network

  • GDN Targeting Options
  • Display Ad Formats
  • Ad Gallery Tool
  • Conversion Tracking
  • GDN Campaign Creation – Demo
  • Remarketing
  • Advanced Display: RLSA, Dynamic Remarketing, YouTube Remarketing
  • Advanced Display: Smart Display Campaigns

GOOGLE VIDEO MARKETING

Course Unit Worth: $2,070

YouTube Marketing – Introduction & Ad Formats

  • YouTube Ad Formats
  • YouTube Campaign Creation
  • YouTube Analytics
  • Video Campaign Optimization Tips

SEARCH ENGINE OPTIMIZATION

Course Unit Worth: $6,098

Introduction to SEO

How do Search Engines work?

  • Indexing & Crawling Basics
  • Optimizing Crawl Budget
  • Intro to SEO
Organic Search vs. Paid Search Results
  • Anatomy of a Search Result (Search Snippet)
  • What is On-page SEO (Content, Architecture, HTML)?
  • What is Off-page SEO/Link Building (Social, Content-based, PR)?
Keyword Research
  • Finding Seed Keywords: Mind Map for Keyword Research
  • Using Wikipedia, Forums for Keyword Research
  • Keyword Research Process – Identify Seed Keywords, Collect Metrics, Map Keywords
  • Google Keyword Planner Tool

On-page SEO

HTML Basics

  • Web Page Basics: What is HTML, JavaScript,CSS
  • Basic HTML Tags to create a web page
  • HTML Tags for SEO: Title, H1, META Tags, IMG, A
On-page SEO Elements
  • Crawling: XML, HTML Sitemaps, Robots.txt
  • Content Clusters (Creating SEO-based content)
  • Negative on-page to avoid
Technical SEO
  • URL Architecture
  • Page Speed Analysis (GTMetrix / YSlow / Google Page Speed Insights)
  • 301 Redirects

Off-page SEO

Link Building
  • What is Link Building
  • Link Building Tactics
  • Manual Link Building Process
  • Link Building Metrics

LOCAL SEO

  • What is Local SEO, Pigeon Update
  • Google My Business, Bing Places
  • Local Pages on your website
  • Local Listings/Citations
Backlink Audits using SEMrush.com
  • Backlink audit of one website
  • How to audit backlinks of competitors and gain insights?

SEO Audit, Tools, Measurement

SEO Audits

  • What are SEO Audits?
  • Different Types of SEO Audits
  • Complete SEO Audit with Checklist – Screaming Frog SEO Spider, SEMRush Backlink Audit, Page
  • Speed Audit with GTMetrix / Google Page Speed Insights, Mobile Site Audit
  • Google Search Console

CONTENT MARKETING

Course Unit Worth: $4,000

Content Marketing (in association with LinkedIn) [1 Module]

You will identify the myths about Content Marketing and know the tactics to create “Good” Content. You will learn to develop a Framework to begin a content marketing program, show ROI for content programs. Also, explore key resources and tools to create and curate content with this module.

  • Myths about Content Marketing
  • Identifying & creating “Good” Content
  • Framework to begin a content marketing program
  • How to show ROI for content programs
  • About key resources and tools to create and curate content

Lead Sourcing [1 Module]

  • How To Use Google To Source Information
  • How To Use Google To Ping Specific Domains For Information Such As Email Ids
  • How To Validate Email Ids
  • How To Source Segmented Database(however Possible)
  • Learn To Source Email Ids Of Anyone Who Represents A Corporation
  • Understand how to Source Information Directories
  • Learn About Known Sourcing Softwares/apps/plugins
  • Learn How To Use Sourced Databases

SALES FUNNEL & CUSTOMER BEHAVIOUR

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MINI-IMPORTATION

Course Unit Worth: $1,000
Introduction to Mini Importation
Picking a Niche (Product)
Marketing Research
Importation from China

WHY YOU SHOULD LEARN FROM US

CISMDM’s Digital Marketing Course is Nigeria’s 1st HYBRID Program( In-class Training)

  • Nigeria’s Largest In-class Digital Marketing Institute.
  • Nigeria’s only affordable and Step by Step digital marketing.
  • The only institute with 6 different University Partner in 3 countries.
  • Successfully Completed 122+ Batches.
  • First one and only institute that offer a professional Certificate and University professional Certificate in Nigeria

EXPECTED AUDIENCE

  • Website Owners Who Want to Increase Web Traffic, Conversions, and Sales
  • Business Owners Who Want to use Digital Marketing to Grow their Business
  • Anyone Want to Master Social Media Marketing
  • Anyone Struggling to Get Traffic and Sales
  • If You’re New In Business & Want to Market Effectively
  • Anyone Looking to Start a Career in Digital Marketing Space
  • Anyone Wants to Build a Brand and a Fan Base on Social Media
  • You who Wants to Master Digital Media Marketing
  • Anyone Wanting to Set up a Website from Scratch
  • Someone with a job who wants to create their own business on the side

STUDENT FEEDBACK

chukwuma Amadigwe
chukwuma Amadigwe

10:10 14 Feb 20
The training was so practical and effective. Very sound, conducive environment. I came to the training a novice but now i can say i am a certified chartered social media and digital marketer. highly recommended.read more

carrera ventures
carrera ventures

09:58 14 Feb 20
CISMD optimized my experience with their lecture. conducive environment with well experienced tutor. i will recommend others to join .read more

LinksRealty NG
LinksRealty NG

15:02 30 Jan 20
The training has been so practical and effective, ive been able to see marketing from another dimension and make use of the knowledge gotten for proper implementation on promoting my business on the digital world. This training has taught me that business has gone digital and be more strategic on how to generate prospects.read more

Olalekan Abolore
Olalekan Abolore

15:01 30 Jan 20
The class is practical and the instructor is makes interesting by teaching on what is trend. i have the valuable for the free paid. keep it upread more

Benjamin Nwachukwu
Benjamin Nwachukwu

15:00 30 Jan 20
Superb! Educative!! and Informative!!! I came into this professional course as a novice, but today I can rightly said I am a Certified Digital Marketing and Social Media Expert.All thanks to CISMDMread more

beatus concept
beatus concept

09:52 10 Jan 20
CISMD training is the best when it comes to equiping yourself with digital marketing skills. I recommend this to any one wish to go in that part. You will never regret itread more

Victor Ige
Victor Ige

09:50 10 Jan 20
A great place to learn and be digitally inclined. To take your brand/organization/firm to the next level, this place I recommend for you.read more

Motunrayo Naiwo
Motunrayo Naiwo

12:57 15 Dec 19
I wanted my ideas to come to life, I wanted to have a grip of my social media business and digital marketing and choosing CISMDM is one of my best decisions. The learning environment is very conducive and learning was made fun and very practical.read more

Favour Chinaza
Favour Chinaza

12:08 12 Dec 19
CISMDM is one place i would love people to experience. its is a place when your ideals are turn into vision, its a training center everyone is encourage to attend because of the recent globalization in the universe. i can beat my chest to say that i have achieve more in and has been enlightening more about globalization .read more

Chinwe Remi-Lawal
Chinwe Remi-Lawal

12:40 30 Nov 19
Training centre is strategically located on the major road and easy to locate. Spacious structure with good packing space.Training is well structured and practical-based with very good after class support.read more

Precious Diamond
Precious Diamond

13:44 15 Nov 19
This institute is a well known organization that is made of great potential. they known of what what they are the have impacted knowledge to people on digital marketing which am a lucky one to have come in contact with them. Am happy i have acquired knowledge on the training. long live CISMDM.read more

styven lawrence
styven lawrence

13:40 15 Nov 19
My experience at CISMDM was no doubt an exceptional one. Rather than a two step flow communication, there is rather a one step flow communication between the teacher and students. As a way of helping the improvement level of the students, there is always a freedom of expression and asking question, which ultimately come with express answers for broader knowledge and understanding.read more

Michael Olamipo
Michael Olamipo

12:09 03 Sep 19
The chartered institute of social media and digital marketing is an amazing institute really enjoyed the lectures and everywhere is well organized you should try them i bet u gonna enjoy it 100%read more

Rotimi Robert
Rotimi Robert

10:23 31 Aug 19
Want to learn digital marketing? You should register for a digital marketing course here, because they will teach you the basics and how to make it work. You will not regret it!read more

SUCCESSPLUZZ INT'L
SUCCESSPLUZZ INT’L

14:54 22 Aug 19
After attending your seminar, I feel very motivated, but not in that naive, temporary way – I really feel like I can do this. Your practical advice on finding clients and real-life examples of success despite a ‘down’ economy helped me realize that my only limits are the ones I place on myself. Thank youread more

Ahmmed Olaide Akinyemi
Ahmmed Olaide Akinyemi

14:48 22 Aug 19
I trained here as a certified digital marketer. They are real and organized

Bright Ehiosun
Bright Ehiosun

14:48 22 Aug 19
Digital Marketing Tutorial have been exciting with CISMDM, i look forward to harnessing the knowledge i have now to shoot my idea to the world. Thanks to Ifedayo of CISMDM.read more

iwaeni sola
iwaeni sola

09:18 25 Jul 19
I attended the Institute to develop a skill set in social media and digital marketing and to get certification…what I have learned over this period has blown my mind and shift my paradigm about marketing as a whole. I am grateful I came for this course. Thank you CISMDMread more

Josephine Oboirien
Josephine Oboirien

09:11 25 Jul 19
Detailed teaching, practical and very customer friendly. You guys are the best in town truth be told

seunfunmi SOWEMIMO
seunfunmi SOWEMIMO

09:06 25 Jul 19
The digital marketing training is so rich and benefiting, i have learnt a lot and also am recommending this institute for any one willing to enhance his/her skills on digital marketing..read more

Emmanuel Aiyepada
Emmanuel Aiyepada

12:26 13 Jul 19
I am undergoing a digital marketing training and its a great place to be, nice tutors and a great environment that supports learning.read more

Kayode Okedara
Kayode Okedara

11:36 11 Jul 19
Being a student of this institute (cismdm), has turned my opinions and understanding about DM (Digital Marketing) around. It has been more than enough with daily practicals. No dull moment at all, no student is left behind. Am glad I avail myself. Keep it up (cismdm).read more

stephen ikebuogo
stephen ikebuogo

11:36 11 Jul 19
cismdm is an institute of the highest standard when it comes in digital marketing skills…providing indepth and practical training,money well invested Thank you cismdm.read more

Omotayo Olatunji
Omotayo Olatunji

11:26 11 Jul 19
CISMDM is an institute that gives the best on digital marketing, giving the best mentorship and the relevant materials

Raymond Hemen
Raymond Hemen

11:24 11 Jul 19
The instructors are awesome. It has been a wonderful experience

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